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Creating a digital product is exciting, but knowing how to get it in front of the right audience is where the magic happens. That’s where a well-built funnel comes in and Systeme makes it simple. In this guide, we’ll walk you through how to create a high-converting sales funnel for your digital product, even if you’re starting from scratch.
Step 1: Sign Up for Systeme
Systeme is an all-in-one marketing platform designed to help entrepreneurs sell digital products, run email campaigns, build sales funnels, and automate their business. If you don’t already have an account, create your free Systeme account here.
Step 2: Map Out Your Funnel Flow
Before building, get clear on your funnel structure. For a digital product, a simple and effective funnel includes:
- **Squeeze Page** (collect emails)
- **Sales Page** (introduce your product and benefits)
- **Order Form** (secure payment)
- **Thank You Page** (deliver the product or next steps)
Step 3: Create Your Lead Magnet (Optional But Powerful)
If you want to build trust before the sale, start with a freebie. This could be:
- A checklist
- A short eBook
- A mini-course
Use Canva to create your lead magnet and host it in Systeme as a free download after they opt in.
Step 4: Build Your Funnel in Systeme
1. Go to "Funnels" and click **Create**.
2. Choose a **Sales Funnel** or **Custom** funnel.
3. Add your pages:
- Squeeze Page: Use a clear headline and offer a freebie.
- Sales Page: Explain what your digital product solves. Use bullet points, testimonials, and a strong call to action.
- Order Page: Connect your Stripe or PayPal account for payments.
- Thank You Page: Confirm their purchase and deliver the product (or next steps).
Step 5: Add Your Product
Under "Products/Sales", add your digital product (eBook, course, template, etc.). Upload the file or link to your course page inside Systeme.
Step 6: Automate Email Follow-ups
1. Go to "Emails" > Campaigns.
2. Create a welcome series or a sales nurture sequence.
3. Use tags and automation rules to segment and personalize the journey.
Step 7: Test Everything
Preview each step of your funnel. Do a test purchase. Make sure:
- Pages are mobile-friendly
- Payments go through
- Emails are triggered correctly
Step 8: Launch and Share Your Funnel
Use platforms like:
- Facebook Groups
- Your blog or YouTube channel
Drive traffic to your funnel and track results. Optimize over time based on feedback and data.
Ready to Build?
Want to learn how to build your first funnel step-by-step using Systeme? Get my free Jumpstart Mini-Course and join our private community to launch your funnel with confidence.
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This website may contain affiliate links, and I may earn a commission if you make a purchase through these links. This comes at no additional cost to you. I only recommend products and services that I trust and believe will provide value.